We are happy to announce the launch of our new logo. Our old logo did a great job for many years, but now it is time for a change.

We decided to go for something a lot more dynamic and modern.

The new logo has a clear message in its Design.
In this way, on the one hand, the recognition value is increased and, on the other hand, the area of application on the various media platforms (print, web, printer, negative and positive variants)
is made much easier.
 
The colors of the new logo are Fresh and contemporary, but also timeless.
The dark blue replace the black and the new red tone
is brighter and more dynamic than the previous red.
As a result, the logo gains sympathy, dynamics, and openness.
 
The font of the new logo has a calm typeface, and a clear design language fits the topic of packaging and technology.
The new lettering conveys the defined values of IPG strongly.
 
The focus of the new logo is on packaging (a three-dimensional element), membership, innovative strength as well as knowledge transfer among the members.
The two squares are put together and create a new square in the middle = Packaging, membership, knowledge transfer, innovative strength.